Mazars appointed by Biker’s Point SA and Motomure SA

January 2024 | Mazars advised Biker's Point SA and Motomure SA on their sale to Groupe Maurin, France's 5th largest car distribution group. Mazars handled the entire process, providing expert advice and careful management of the transaction.

Biker's Point SA and Motomure SA are the official Harley-Davidson dealerships in the canton of Vaud and the canton of Geneva. With sales offices in Morges and Geneva, the companies employ some forty people and specialise in the sale of Harley-Davidson motorbikes, parts, accessories, clothing and after-sales services. This new acquisition is a further step in the Maurin Group's strategy of consolidation and expansion in neighbouring European countries.

This transaction involved Mazars' Financial advisory team composed of Antonio Rubino and Adrian Randall.